welcome to project.
about Joanna Watts
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Joanna Watts has spent over 24 years working in marketing & business growth for brands & advertising agencies such as Sky, Sky Sports, Bauer Media, Global Radio, Disney, & more.
Her approach is Strategy (Think) & Activate (Do).
Joanna is a generalist marketeer but has spent much of her career focusing on content marketing & brand partnerships.
She also learnt the art & importance of personal branding whilst working with athletes, fellow business owners & her own 2x startups.
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Joanna Watts created & successfully sold her first brand Little Tin Shed in 2010/2018 - a side hustle turned bona fide business - & is currently enjoying building project.
In 2016 Joanna won the coveted wirehive 100 award: website of the year in conjunction with Reflect Digital.
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Joanna Watts is now a Squarespace Circle Member - in recognition the range of considered, stylish websites she has personally curated
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panels, podcasts, interviews & inspiring chats. Joanna is available to attend & speak about a range of areas her career touches - from content marketing, brand partnerships, business growth, personal branding & being a small business owner with big brand experience.
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Joanna Watts is a proud Wife & Mum. Ever driven, her daughter now inspires her to work even harder every day.
Personal passions include fashion, renovating houses, music, dance, greek summers & raising their little girl.
Joanna is married to Rob Watts of Rob Watts Performance Academy & supports him in his always on international sports performance business. Together, they share four incredible mini Watts’ & regularly wander the globe for work & play.
at project we do 3 things brilliantly
1 create you a personal brand
Joanna specialises in the art of creating personal branding for talented people across business, sport & entertainment. Our end to end service includes personal brand photography & video shoots; copy writing for your digital platforms (including LinkedIn), & creating simple, stylish websites that showcase professional you.
2 provide business marketing support
We call these “tomorrow jobs”. You know - the marketing & business development ‘stuff’ that you know you should do but can never get around to doing! From a few hours copy writing to full event production, to development of a new brand website. And all in between, Just ask Joanna.
3 content marketing & brand partnerships
A plug-in producer for content marketing & brand partnership projects. From concept stage or simply jumping in to activate. Using our 20 years experience in media, brand & ad agencies, we do the leg work, leaving you - to focus on the next deal.
A note about project.
“we call them tomorrow jobs.
you know. the really important stuff that always ends up at the bottom of your to do list with the promise of some day.
your website needs a refresh. you’ve new marketing content to create for social media. & a brand shoot to plan.
& on, & on.
project. was created to help time-poor professionals & business owners complete important marketing & business growth tasks they otherwise wouldn’t get to. when running my first business I spotted a gap in the market for affordable yet astute flexible help.
we deliver a pre-agreed number of hours, days or by project fee
& offer a specialism in entertainment, sport & professional services
as a marketeer & 2X business owner myself, I have been you - I am you - and I know first-hand, that the struggle to juggle is real”